Tesco Ireland Limited ("Tesco Diets", "we", or "us") is committed to protecting your privacy. This privacy policy explains how all personal information collected via the thismorninghealthystarts.com site will be used.

If you have any queries or requests concerning your personal information please see the customer service details below.

Information collected

Tesco Diets requests personal information when you sign up for our services, including your name, email address and other (mainly health-related, eg physical condition) information in order to provide you with a personalised programme. Tesco Diets also collects other information about your use of the service and the thismorninghealthystarts.com site. This information (excluding details of payment cards used, which are only handled by a secure online payment agent) is provided only to Tesco Diets.

Tesco Diets also monitors customer traffic patterns and site use in order to improve the service provided. However, information that can identify a visitor, such as a name or address, is not collected in this process, nor does Tesco Diets require disclosure of such information, unless the customer subscribes to the service.

You agree that we may store or process the information that we collect about you (including details about your health, gender, age, and physical condition) in countries outside the European Economic Area, which may have lower standards of data protection. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

You are solely responsible for maintaining the secrecy of your passwords and/or account information. Please be careful and responsible whenever you're online.

Use of your information and your preferences

Tesco Diets will use your information to:

• provide and improve its services;
• understand customers' shopping habits;
• contact you with offers and information about thismorninghealthystarts.com products and services; and
• provide your information to ITV Consumer Limited ("ITV"), who may contact you about their products and those of carefully selected third parties.

You can opt-out of receiving promotional communications (from Tesco Diets or from ITV or selected third parties as described above) at any time by visiting www.thismorninghealthystarts.com/remove, and changing your preferences.

Please note that there may be instances where it may be necessary for Tesco Diets to communicate with you, in any event, for administrative or operational reasons relating to the thismorninghealthystarts.com site.

Disclosures of your information

Tesco Diets would like to reassure you that your details are safe and, except for disclosure to ITV, Tesco Diets will never release your details to other companies for their marketing purposes.

Tesco Diets may also use and share information relating to groups of customers, without identifying individuals, to learn more about customer behaviour and find ways of enhancing our service.

Other web sites

The thismorninghealthystarts.com site may contain links to other web sites that are outside Tesco Diets' and ITV's control and are not covered by this privacy policy. If you access other sites using the links provided, the operators of these sites may collect information from you that will be used by them in accordance with their privacy policy, which may differ from this one.

Cookies

Cookies are small pieces of information sent by a web server to a web browser, which enables the server to collect information from the browser. Tesco Diets uses cookies to:

• help ensure the security of transactions;
• provide the mechanisms for online shopping and recipe club subscription; and
• enable traffic monitoring.

Visitors of the thismorninghealthystarts.com site are sent anonymous cookies to keep track of their browsing patterns and build up a demographic profile. In addition, any visitor who has clicked on a Tesco Diets or thismorninghealthystarts.com advertisement on another site that links to Tesco Diets or the thismorninghealthystarts.com site may be sent a semi-persistent (e.g. two weeks lifetime) anonymous cookie that will allow Tesco Diets to analyse advertising effectiveness and manage its relationship with affiliate sites.

Whilst you do not need to allow your browser to accept cookies in order to access the thismorninghealthystarts.com site, you must have cookies enabled if you wish to subscribe to one of the services on the thismorninghealthystarts.com site.

Most browsers allow you to turn off the cookie function. If you want to know how to do this please look at the help menu on your browser. As described above this will restrict your use of the thismorninghealthystarts.com site.

How we use cookies on our site and what information we collect.

Two types of cookies are used on this website: Session Cookies - Which are temporary cookies that remain in the cookie file of your browser until you leave the site, Persistent Cookies - Which remain in the cookie file of your browser for much longer (though how long will depend on the lifetime of the specific cookie). Cookies can help a website to arrange content to match your preferred interests more quickly. Most major websites use cookies. Cookies cannot be used by themselves to identify you.

Session cookies:

• To allow you to carry information across pages of our site and avoid having to re-enter information.
• Within registration to allow you to access stored information.
• To allow Tesco Diets to pay partners for introducing the user to the site.

Persistent cookies:

• To help us recognise you as a unique visitor when you return to our website and to allow us to tailor content or advertisements to match your preferred interests or to avoid showing you the same adverts repeatedly.
• To compile anonymous, aggregated statistics that allow us to understand how users use our site and to help us improve the structure of our website. We cannot identify you personally in this way.

Third party cookies:

Third parties serve cookies via this site. These are used for the following purposes:

• To serve advertisements on our site and track whether these advertisements are clicked on by users.
• To tailor content to your preferences.

Access rights

You have a right to access the personal data that is held about you. To obtain a copy of the personal information Tesco Diets holds about you, please write to Tesco Diets at the following address:

This Morning Healthy Starts, c/o Tesco Diets

Unit 5, Roof Garden Office, Clare Hall Shopping Centre

Malahide Road, Coolock

Dublin 17, Ireland

Tesco Diets reserves the right to withdraw products referred to at the thismorninghealthystarts.com site or change this privacy policy at any time.

Bulletin boards

Our support groups have a bulletin board format that provides our visitors with the opportunity to interact with our online community of This Morning Healthy Starts members. These areas are moderated by Tesco Diets technicians strictly to keep inappropriate messages from being posted. You are offered the opportunity to include your email address with your message but you are not obligated to do so. Please keep in mind that whenever you voluntarily disclose personal information online - on message boards, through email, or in meeting rooms - your information can be collected by and used by others. In short, if you post personal information online that is accessible to the public, you may receive unsolicited messages from other parties in return. We cannot control the actions of any 3rd parties. We will not sell email addresses from our bulletin boards or otherwise.

Tesco and ITV reserve the right to use comments provided by participants on thismorninghealthystarts.com bulletin boards, chat rooms and in the thismorninghealthystarts.com newsletter as part of our promotion and marketing. Specifically, Tesco and/or ITV will be free to use any ideas, concepts, know-how or techniques contained in such information for any purpose, including developing, manufacturing or marketing products. Any information you send to us must be truthful, legal, and not violate the rights of others.

How to reach us

Please relay any questions you may have pertaining to our above stated policies to our customer service department on:

If you have any queries please contact help@thismorninghealthystarts.com

By telephone: – UK National Rate call 0845 0829 041

By post: This Morning Healthy Starts , c/o This Morning Healthy Starts c/o Tesco Diets
Unit 5, Roof Garden Offices
Clare Hall Shopping Centre
Malahide Road
Dublin 17
Ireland